Nintendo jumps on the greenwagon
But isn’t everyone nowadays?
I aint. And neither is Nintendo (don’t listen to them!).
In honor of today’s launch of Chibi-Robo(tm): Park Patrol for the portable Nintendo DS(tm), Nintendo is offering 500 tree seedlings to kids who want to help keep their environments clean and beautiful. Chibi-Robo: Park Patrol is one of the first games based on the growing environmental movement, and it’s a great way to get kids and their parents on a green path.
That is from a press release. Usually, press releases contain PR spin. That is PR spin.
Kermit was way ahead of his time, because there’s no bigger fad right now than being green. Me, i don’t care for it. Don’t quite believe it’s anything more than a business market fueled by guilt and scare tactics. Maybe there’s some good will in there, but i’m not convinced. Leave it to the audience-expanding Nintendo to, shockingly, call shotgun on the wagon of environmentalism with Chibi-Robo. Because they’re hip and modest and indie and care about the Earth now. They ride their bikes to work just like everybody else.
The Browser chimes in:
My problem is that the company is promising to distribute 500 seedlings to children as a way to celebrate the green movement. (Nevermind that the children have to register as a way to qualify for the random drawing, which is creepy.) 500 seedlings? Talk about a paper tiger. Nintendo probably felled that many adult trees just to fax the release to news rooms around the country.
This half-hearted effort makes the public (me, included) skeptical of any subsequent green-oriented news announcements. Here’s an idea, Nintendo: How about making a real commitment (no registration required) to plant one tree for every copy of Chibi Robo you sell? That’d at least show a modicum of commitment. Or better yet, one for every DS sold this year. That would be worth a press release.
Ah ok, they’re celebrating the green movement… Must we remind you how much useless plastic they waste? Don’t
believe buy into the hype.