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Wii: Shorter shelf life than pet rocks — Sega

June 15, 2007


Don’t believe the hype, Sega is still bitter towards Nintendo after the 16-bit war of the 90’s. Either that or Sega is sensible and doesn’t trust the Wii “craze”. A little from column A, a little from column B.

Scott Steinberg, Sega Sammy Holding’s Vice President of Marketing:

“I am a little concerned about the creative depth of the Wii pool,” Steinberg said in an interview. “I’m not sure if they will top out in 2008 or 2007.”

“The Wii will start to look really dated in a couple years when developers get more value from the 360 and learn more and more about the PlayStation 3,” Steinberg said.

Oh! Less depth than the Macarena?! That’s harsh.


Steinberg goes on to state that the Playstation 3 will be the eventual leader of the pack due to the Playstation 3 being so powerful and having so much technical ability to exploit. That doesn’t mean they won’t support the Wii however. Sega is going to be hopping on the Wii bandwagon for at least two games, their “Ghost Squad” and “Mario and Sonic at the Olympic Games” that are both due out on the Wii sometime later this year.

I don’t totally agree with him because he states the PS3 and Xbox as the reasons why Wii hype won’t last, whereas i see Nintendo doing themselves in. However, i do think that’s another factor in this debacle waiting to happen.

Reuters via youNEWB

2 Comments leave one →
  1. June 15, 2007 6:07 pm

    I don’t recall there ever being a console or a handheld with inferior hardware that didn’t dominate the market over better-equipped competitors, to be honest…

  2. June 15, 2007 6:54 pm

    Maybe the 360 will be that console this time. (If you believe the PS3 superiority, of course.)

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